Skip to main content

🔍 What is Authenticity Score?

Understanding the Favikon Authenticity Score

Sarthak Aruja avatar
Written by Sarthak Aruja
Updated this week

At Favikon, we're committed to helping brands find genuine, high-quality creators—and supporting creators who stay true to their unique voice.
That’s why we built the Authenticity Score, a powerful feature that detects inauthentic behavior and rewards creators for producing original, human-driven content.

Whether you're a brand looking to work with credible profiles or a creator wanting to prove your authenticity, this tool is built for you. Here’s everything you need to know.


What Is the Authenticity Score?

The Authenticity Score is an advanced system designed to evaluate how real and trustworthy a creator’s content and engagement on LinkedIn.

It analyzes a creator's online activity to flag fake engagement, detect AI-generated content, and ensure that the creator's profile aligns with their claimed niche and expertise.

The Authenticity Score is currently available for LinkedIn only, but will soon be available for other social media platforms as well.


What Does It Measure?

The score is based on a comprehensive analysis of:

  • Follower base: Identifies inorganic spikes in growth

  • Engagement quality: Flags fake likes, pods, and spammy comments

  • AI-generated content: Detects templated or overly polished posts

  • Post value: Measures originality and insight

  • Expertise alignment: Confirms that content matches the creator’s professional background

Each of these five areas is scored from 0 to 100. A weighted average then produces the final Authenticity Score, along with a clear verdict.


Why It Matters

For Brands:
Avoid creators who use manipulation tactics. Work with authentic voices that bring real value and stronger ROI.

For Creators:
Showcase your credibility with transparent, data-driven metrics. A strong Authenticity Score builds trust and unlocks more opportunities.


Feature Details

Specification

Description

Platforms

LinkedIn only

Where to Find It

Go to a profile → Scoring section → Click “Get Authenticity Score”

Cost

1 Audience Credit (Business Plan)

Frequency

1/month (Creator Plan)

Auto-Refresh

Every month


How to Keep Your Score High

  • Post original content that reflects your real voice

  • Use AI tools wisely, not excessively

  • Build a genuine community—not bots

  • Avoid engagement pods and paid likes/comments

  • Stay consistent and aligned with your niche


Final Thoughts

The Authenticity Score isn’t here to punish, it’s here to empower. If your score is low, don’t worry, it can improve. Just focus on sharing real content, building meaningful engagement, and being yourself online.

Ready to try it?

Go to any profile → Scoring section → Click Get Authenticity Score

Did this answer your question?