All the data on the tool are public data that are analyzed and processed by Favikon's AI.
We respect the GDPR and work with lawyers to make sure we never go too far. For example, you won't be able to find private accounts on the platform, which makes sense since influencers looking for partnerships are not on private accounts anyway.
The tool provides you with the most important data and translates them for easy understanding, saving you from numerous calculations.
The data is retrieved from content creators' accounts in real-time to ensure the most relevant information.
Each content creator's data is translated into the Social Media Influence Score and the Influence Authority Score.
Pro Tip: Impressions are estimated using our AI-powered algorithm, which provides an intelligent approximation of your weekly reach. While not exact, it's designed to give you a reliable overview of your content’s visibility.