You can create a report in two different ways on the platform, depending on your needs: by using a template or by creating one from scratch.
To get started, go to Reports on the left side of the screen.
1. Create a Report Using a Template
If you want a quick and structured way to build a report, you can use one of the available templates. Click on Use template.
Then choose from the following options:
Compare performance of brands and creators: Use this when you want to benchmark performance across different creators or brands. It’s especially useful for campaign analysis, competitor comparisons, or deciding who to partner with.
Employee Advocacy: Use this to monitor how your team is performing on social media. It’s ideal for companies running employee advocacy programs and wanting to track engagement, visibility, and content impact.
Market Report: Use this when you need a high-level overview of an industry. It helps you understand key players, trending topics, and where attention is shifting. It's great for strategy and research.
Influencer Strategy Report: Use this to analyze your competitors’ influencer marketing efforts. It’s helpful for identifying which creators they work with and how their influencer strategy compares to yours.
Talent Management Agencies: Use this if you manage a roster of creators. It allows you to track their growth, identify who is performing well or slowing down, and compare your talent against industry benchmarks.
2. Create a Report from Scratch
If you prefer to build your own report, you can start from scratch. Click on Blank report to create a fully customized report.
