If you want to create a report from scratch, click on Blank Report. Then click on Add Widget. You will need to select the type of data you want to visualize: Creators, Content, or Text.
Creators
If you choose Creators, you can add creators in the Source section either by searching for them directly or by selecting creators from one of your campaigns or lists. Simply search for the name of your campaign or list, then click on it to add it as a source.
Next, choose the metrics you want to analyze. You can select from metrics such as global followers, global growth, tier, authority score, follower growth, and engagement across any of the creator’s social media platforms. You can also select multiple metrics at the same time.
You can then sort the data in ascending or descending order based on the selected metrics.
You also have the option to apply filters, including:
Language
Country
Industry
Niche
Social platform
Finally, choose how you want your data to be visualized. You can select between:
Bar chart
Line chart
Table
Card
You can also adjust the widget size (1/3, 2/3, or full width) depending on how important the information is.
Content
Select Content if you can to include creators' content in your report. You can add creators in the Source section by searching for them or by selecting them from a campaign or list. Simply search for the name of your campaign or list and click on it. This is especially useful if you want to generate reports for content within specific campaigns.
Then, choose specific hashtags or mentions.
Next, select the social media platform(s):
Instagram
TikTok
YouTube
LinkedIn
Twitter
You can select more than one platform.
Then, choose the content format(s):
Carousel
Text
Video
Image
Story
Reel
You can also select multiple formats.
You can apply filters such as:
Language
Country
Industry
Niche
Social platform
For aggregation, you can choose between:
Average
Median
Sum
At the end of the widget, you can display the value of all metrics from all posts using median, average, or sum.
Note: If you want to create a report for one of your campaigns, make sure to use the exact keywords or mentions used in that campaign.
Text
Click on Text if you want to generate insights about specific widget. You can write description and explain important information in the description or use FavAI to interpret specific widget and then you can select interpretation and put them in the description.
Then, choose the widget width (1/3, 2/3, or full width).
You can select up to 3 widgets to interpret using FavAI. After that, click on Generate.
Important Notes
Creators need to be enriched before they can be used in reports. If they are not enriched, you will see a message prompting you to enrich them.
Once a creator is unlocked, they can be reused for free in any widget.
After setting everything up, click on Save Changes.
Downloading and Sharing Your Report
Once your report is ready, you can download it as a PDF file. Click on PDF in the top right corner of the screen. This does not cost any credits.
You can also share your report with others using a public link. To do this, click on Share in the top right corner of the screen then choose who can access the report:
Anyone with the link
Restricted (only you can access this report)
Then click Copy next to the report link and share it with whoever you want.
Plan Usage and Data Updates
Your plan allows a specific number of reports/campaigns:
Starter: 1 report/campaign
Standard: 3 reports/campaigns
Pro: 10 reports/campaigns
You need to unlock the profiles you want to use. Each profile only needs to be unlocked once, and you can then use it across as many reports as you want.
All profiles and contacts are linked across the platform. This means that if you unlock a profile while searching for a creator, you do not need to unlock it again when using it in a report, and the same applies in reverse.
Reports are automatically refreshed every day at 4:00 AM (Europe/Paris time, CET/CEST depending on daylight saving time).
If key metrics or tracked data change (for example, follower growth, engagement, or authority score updates for a creator), you will also receive email notifications so you can stay updated on important changes without checking the report manually.